VW UP! (volkswagen) / The Roadie Test

Show / Hide Life on the road can be a difficult one but adam & eve DDB prove that anything is possible with the stylishly spacious VW Up! In these three different scenarios we put the VW Up through some of the most trialling tests one can ever face as a roadie.
adam & eve DDB’s latest work with VW sees Director Ben Whitehouse work alongside  colourist Julien Biard and Flame artists Andy Copping & Judy Roberts, to create these three humorous spots. With a punchy grade our attention is always drawn towards the Up! and it’s most impressive features. Each test that the car is pitted against is easily beaten, showing how this spacious car can traverse all different types of terrain with a cracking Beats soundsystem to boast!
  • Director Ben Whitehouse
  • Agency/Client adam&eveDDB
  • Production Company Agile Films
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  • Post Producer Charles Gillett
  • Colour Grading Julien Biard
  • Flame Andy Copping
    Judy Roberts
  • Producer Andy Eaton
  • Agency Producer Brittany Littlewood
  • Creative Director Matt Woolner
    Steve Wioland
  • Agency Creatives Jo Cresswell
    Sian Coole
  • DOP Callan Green