Churchill / Soft Top Diva

Show / Hide Joseph Mann directs the Diva for motor insurance company Churchill, in the latest ad in the Depend on the Dog campaign by WCRS.
Crafted by the skilled puppeteers at Blinkink, another everyday object is brought to life through the post production, overseen by VFX Supervisor Andy Copping. Multiple plates were taken for the detailed rod removal and hiding the puppeteers.

On an idyllic country road, the soft-top diva is stranded on the roadside anxious to get back on the move in time for her drive with a dreamy 4x4. Thanks to Churchie and his speedy breakdown cover, she's back on the road in no time.
  • Director Joseph Mann
  • Agency/Client WCRS and Co
  • Production Company Blink Productions
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  • Post Producer Vittorio Giannini
  • VFX Supervisor Andy Copping
  • Colour Grading Duncan Russell
  • Flame Andy Copping
  • Producer Joshua Smith
  • Agency Producer Victoria Dashwood-Quick
  • Audio Angell sound

The Making of Churchill - Soft Top Diva

VFX Supervisor and Flame Artist Andy Copping outlines the vfx in the Making of ‘Diva’

‘This was the most challenging ad of the series so far, the puppeteers were filmed in almost every shot with the ‘Diva’ due to the way the car was rigged up to talk. The majority of the shots were moving camera, so multiple plates were filmed to seamlessly layer up the finished shots in post.’

Work included clean up of the grassy roadside banks, sky replacement for time of day continuity and adding a hint of glamour to the dreamy drive-by sequence.