Smyths / If The World Were A Toy

"It was clear Freefolk were the right people to help me bring this script to life, they instantly embraced the child-like fun of the job, coming up with brilliant and inventive ideas from day one, rather than doing the usual mechanic's sharp intake of breath when I mentioned things like shooting handheld, or making the transformation moment different for each character. This collaborative approach continued on set and into the offline stage. 'No' did not seem to be a word they were too familiar with, as we continued to experiment with the transformation effects. Once in online, the 3D, animation and compositing teams overdelivered on every frame." - Chris Balmond, Director

  • Director Chris Balmond
  • Agency/Client McCann Manchester
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  • Joint MD/ Executive Producer Fi Kilroe
  • Producer Laura Ricketts
  • CD Jason Watts
  • Head of 3D Harin Hirani
  • Colourist Paul Harrison
  • Line Producer Giacomo Sotgiu
  • Compositor Simon-Pierre Puech
    Bradley Cocksedge
    Rob Sheridan
  • Generalist Artur Drozdowicz
    Jansen McCord
    Will Medcalf
  • Modelling Patrick Paguio
    Adrian Teoh
  • Lead Animator Chester Sampson
  • Animators Amy Wright
    Maya Shrestha
  • ECD Imogen Tazzyman
  • Copywriter Becci Nadin
  • Art Director Adam Richardon
  • Agency Producer Amy Mayers
  • Managing Director Richard Aldiss
  • Account Director Rebecca Ziantoni
  • Senior Account Manager Louisa Craggs
  • Senior Planner Luke Kelly
  • Production Producer Paul McPadden
  • Production Service Company Partnership Pictures
  • Editor Tim Hardy @Stitch
  • Edit Assistant Luke Anderson
  • Exectuive Producer/ Outsider Alice Clarke
  • Audio Grand Central Recording Studio
  • Sound Design and Mix Munzie Thind
  • Audio Post Producer Molly Butcher
  • Music Blackbook Music
  • Lead Vocals Alber Atack

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