Task Rabbit

A quirky new spot for the friendly Task Rabbit with animation by Paul Donnellon, grade by Paul Harrison and directed by Joseph Mann from Blink Ink. 🐰

‘In the commercial the rabbit is doing tasks such as mowing the lawn and hanging pictures and making a bed, all shot in live action and then with the magic of compositing our hero rabbit is dropped in to the shot and completely interacts with the objects. This is a technique that Walt Disney did one hundred years ago with his Alice comedies in 1920 so it’s very retro but looks surprisingly fresh in 2020.' - Paul Donnellon