Haig / Together in the Club
Guy Ritchie has directed a beautiful new film, created by adamandeveDDB called ‘Together in the Club’ to promote Haig Club Whiskey.
The brand is a joint venture between Diageo’s Haig brand, David Beckham and Simon Fuller. Beckham stars in the worldwide campaign which features stunning Highland scenery, sweeping landscape cinematography and a classic grade from Colourist Paul Harrison. Harrison comments that ‘it was a privilege to be part of this team. Working with material like this allows me to get the very best out of what has been shot and achieve the vision of the agency and director. I’m thrilled with the end result”.
The film follows a group of friends as they individually make their journey to a remote, Highlands location where they all come together to enjoy a glass of Haig Club. The campaign is accompanied by Alt J’s new track ‘Left Hand Free’ from their new album ‘This is all yours’ and was Shots 'Ad of the Week' and Campaign's 'Ad of the Day' upon first airing.
- Director Guy Ritchie
- Agency/Client Nineteentwenty
- Production Company Independent Films
- Post Producer Vittorio Giannini
- Colourist Paul Harrison
- Producer Adam Sayward
- Agency Producer Pamie Wilkstrom
- Production Assistant Sean Priest
- Creatives Frank & Shea @Adam&EveDDB
- DOP John Matheson